Types of Keywords: Best Keyword Types to Include In Your Blog in 2023

Keywords form the backbone of SEO. If you wish to make money from your blog, you need to use the right words. Let us see the different types of keywords that you can use to make money blogging.

Different Types Of Keywords To Include In Your Blog

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Different Types Of Keywords to Include In Your Blog

People search for products and services to get solutions and benefits.

Online customers are just like offline customers. They want every product to have or offer any of the benefits.

What People Mostly Search on the Internet?

What do people search for online?

They search for solutions if they are facing a problem. They search for benefits if they want to make their life happier and more successful.

How do they search for benefits and solutions? They don’t write in the search engine window “I want to make my life happier”.

Or they don’t write “I want to take a tour of entire Europe”.

They write a few words or a phrase that expresses wholly what they want to.

If they want to make their life happier the first point to the product, service, activity, or anything else can make them achieve their goal of a happier life.

If they think a dine-out or a date at a countryside resort or learning a musical instrument can make their life happier they search for their required product on the internet.

There are different types of keywords in SEO you should use in your content and bring those people who want to buy the products you are selling.

These are not predefined types but I put them into different types by just adding a prefix or suffix with any keyword having a high number of searches.

If you are worried about how to do keyword research, check out this post on how to find profitable keywords.

Let us see the types of keywords with examples.

Primary Keywords

Primary keywords are the foundational terms that represent the main topic of your blog post. They are typically short and concise, and they define the overarching theme of your content.

For instance, if your blog is about “travel tips“, your primary keyword might be “travel advice“. These keywords often have high search volume, but they can also be highly competitive.

To stand out, optimize your content around your primary keywords, ensuring they are relevant and strategically placed within your articles.

Longtail Keywords

Longtail keywords are longer and more specific phrases that target a niche audience. They offer a great opportunity to capture highly motivated and relevant traffic.

For example, instead of just “travel tips“, you could use a longtail keyword like “best travel tips for solo backpackers“.

Longtail keywords tend to have lower search volume but higher conversion rates because they attract users looking for very specific information.

LSI Keywords (Latent Semantic Indexing)

LSI keywords are semantically related to your primary keyword. Search engines use them to understand the context of your content better.

If your primary keyword is “digital marketing“, LSI keywords could include “online advertising strategies” or “social media marketing tactics“.

Including LSI keywords naturally into your content helps improve its overall relevance and can enhance your search engine rankings.

Action Keywords

Action keywords signal the user’s intent to take a specific action. These keywords are essential for making money online as they attract visitors who are more likely to convert.

Examples include “buy“, “subscribe“, “sign up“, or “download“.

Integrating action keywords strategically, especially in product or service-related content, can increase your chances of earning commissions or driving conversions.

Informational Keywords

Informational keywords are used when users are seeking answers, knowledge, or solutions to their questions.

They are crucial for building trust and authority in your niche.

Examples include “how-to guides“, “tutorials“, or “tips.”

Types of Keywords - Informative keywords
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Creating content that addresses these informational keywords can help establish your blog as a valuable resource and attract a broad audience seeking information.

Product Keywords

If your online money-making strategy involves affiliate marketing or selling products, product keywords are vital.

These keywords are specific to the products you’re promoting.

For example, if you’re an affiliate marketer for electronics, product keywords could include “best laptops under $1000” or “top-rated smartphones in 2023.”

Using these keywords in product reviews and buying guides to attract potential buyers actively searching for product information.

Transactional Keywords

Transactional keywords are a specific type of search query used by individuals who are actively looking to make a transaction or take a specific action online.

These keywords signal a clear intent to buy, sign up, download, or perform some other action, making them highly valuable for e-commerce businesses, affiliate marketers, and anyone looking to drive conversions.

Transactional keywords often include action-oriented terms such as “buy,” “purchase“, “order“, “subscribe“, “download“, “offers“, or “book“.

For example, if someone searches for “buy iPhone 13 online“, they are expressing a clear intention to make a purchase.

Types of Keywords - Transactional Keywords
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These keywords are significant because they target users further down the sales funnel.

They have already conducted research and are now ready to take action, making them more likely to convert into customers or leads.

Problem-Solving Keywords

Problem-solving keywords target users facing specific challenges or issues. They aim to provide solutions or guidance.

Examples include “how to lose weight fast” or “troubleshooting common computer problems.”

Writing content that addresses these keywords positions you as an expert in problem-solving, attracting an audience seeking solutions within your niche.

Review Keywords

Review keywords are crucial for affiliate marketing and monetization.

They indicate that users are in the consideration phase of the buyer’s journey.

Examples include “product name + review” or “Is product X worth it?”.

Creating honest and comprehensive reviews around these keywords can help you earn affiliate commissions by guiding users in their purchase decisions.

Location-Based Keywords

If your online money-making strategy involves local services or products, incorporate location-based keywords.

These keywords specify a geographic location, such as “Best pizza in New York City” or “Nike showroom near Brooklyn“.

Types of keywords - locationbased keywords
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Types of Keywords: Location-based keywords

They help attract users looking for services or products in a particular area, making them valuable for businesses targeting local customers.

Comparison Keywords

Comparison keywords work well for affiliate marketing by helping users compare products or services.

They often include phrases like “Shopify vs. WooCommerce Comparison” or “Alternatives to Shopify.”

These keywords appeal to users who are researching and comparing options before making a purchase.

Creating detailed comparison articles can influence buying decisions and increase your affiliate revenue.

Final Words

That’s all about the different types of keywords in SEO to include in your blog.

Do you already use them Or you don’t believe that much care is good to bring the right audience to your blog? Do share your views with this blog community and with me in the comments section below.

I am sure you will also reshare this post on social media to let your friends read it.

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Blogger and Entrepreneur. You can follow him on Twitter. At Onlinedecoded.com, he writes mostly about Blogging and Technology Tips

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