How to Increase Traffic to your site using Pinterest in 2023?

Wondering how to increase traffic to your site using Pinterest?

Then you are in the right place.

Check out this complete guide and learn how you can increase traffic to your site using Pinterest easily.

How to increase traffic to your site using Pinterest?

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How to increase traffic to your site using Pinterest

There are many content marketing tips and tools available online to increase traffic. In this post, I am going to share one of them. 

Everyone has heard about Pinterest. But how many of you are using it seriously to promote your blog?

Pinterest is one of the most powerful social media. Once you utilize it fully, you can see an increase in your blog traffic.

Pinterest comes third on Facebook and Twitter. It would be wise to utilize this. Let’s see how to increase traffic to your site using Pinterest.

By following the tips provided here, you can increase the traffic within a month.

Increase Pinterest Followers

For the first half of the month, you need to work on increasing the number of followers or building your audience.

This is a very important part here.

If you have loads of content and there is no one to read it, all your efforts will go in vain. Hence, it is necessary to grow your audience.

1. Click on the search menu which is present at the top of your Pinterest dashboard.
2. Type in the niche you like. It may be blogging or social media or WordPress or SEO.
3. You will get four options namely all pins, your pins, boards, and pinners.
4. You need to select the last option as they are our targets.

Pinners are people like you and me. To increase your audience and promote your site, you need to interact with the pinners and follow them.

follow pinners
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follow pinners

Once you have followed them, say 20 people a day, there is a 50% chance that those people will also follow you. But remember you should not spam. Else, you can be banned.

To maintain healthy relations, like their pins, comment on them, and also share their pins. This will increase the chance to follow you.

Let’s assume that you have a decent amount of followers. Now comes the next part.

Work on Pinterest Boards

You need to focus on your boards. Boards are very important as they are one of the sources of traffic. You can create a board easily from the dashboard.

Just click on the board and click create. You can refer to the image below:

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Create Pinterest boards

Enter the details and make your board as a group so that others can add a pin to your board. You need to create at least 8 to 10 boards. Out of that, 7 should be a niche from yours and remain from others.

Join group boards so that you gain maximum traffic. There are two ways

1. Comment on one of the pins on the board that you wish to join the group.
2. Send a private text to the admin of the group.

Connect other platforms

You have the option to connect your Facebook and Twitter accounts. I recommend you connect both of your accounts.

It is because once the pin is published on Pinterest, it will also be done on Facebook and Twitter. It saves you time.

Rich Images

Once you have created boards on your account and connected other accounts, you need to create content-rich Pins and images. Only rich images will attract viewers.


In this post, you saw “How to increase traffic to your site using Pinterest“. Do the above steps regularly and increase your audience. Add the Pin it button to your site and share content regularly.

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Blogger and Entrepreneur. You can follow him on Twitter. At, he writes mostly about Blogging and Technology Tips

13 thoughts on “How to Increase Traffic to your site using Pinterest in 2023?”

  1. Hi Umapathy. Very great tips on using Pinterest.
    Pinterest is interesting Social platform and is great for visuals. I agree with the points you have raised. The only thing I will add is that when tring to share your cont on Pinterest, it is good to create compelling images that will support your content. Thanks for sharing.

  2. Hi Ikechi,

    Good to see you again here. I agree with you, Pinterest is great for visuals. We need to create rich images which attract viewers to your site.

  3. Hi Umapathy,
    Pinterest is a wonderful social media where every one can market their contents, using catchy images would yeild quick and great result.

    I recomment it too, and wish every person can take advantage of it.

    Thanks for sharing.

  4. Hi Umapathy,
    This a great post! I love Pinterest and and take advantage of the power of the rich content/picture format there to comment and share. I love the suggestion to search for your niche and find like minded pinners. That is a fantastic idea! In fact, I just implemented it and found many new pincers in the “creativity” niche. Thanks for that great tip!

    I also like the other tips and suggestions in your post. I agree that joining group boards is essential to the content marketing strategy through Pinterest. I am a member of several group boards and I have a lot of engagement from there!


    • Hi Harish,

      I am glad you liked the post and used the tips to find new pinners in your niche.

      Creating boards, pinning and sharing is the main strategy.

      I am happy to hear that you got lot of engagement from Pinterest.


  5. Hi Umapathy

    Pinterest has become one of the most traffic-attracting social media platforms.

    The only need is to understand how it can be fully exploited. It’s timeline is not stereotyped like we see at so many other social media.

    You well pointed that to be connected with same-niche people there, it is necessary to first search your niche related posts and then share your views on them either by just like or repinning but also commenting and getting into them at their blog for detailed comments. In short you need to make your presence felt by your niche community there

    Exactly image quality must not be compromised while taking benefit of this social media where main display of your sharing bases on your images.

    Thanks for writing such a wonderful post.

    • Hi Mi Muba,

      Yes you are correct. Pinterest has become one of the traffic pullers. For some sites, most traffic comes from it.

      It may look like different than other social media sites. But once we get used to it, it will be easy. What sets Pinterest different from others is the media rich images. we should concentrate on both image quality and our content.

      I am glad you like it. Have a great week


  6. Great tips Umapathy!

    My first time here i think.

    Yeah, I’m looking into pinterest nowadays. Seems like I could get some good traffic from there.

    Initially, my tests didnt work out outside the fashion/recipe/women world. But since the social media/blogging/IM community is active there, I might as well give it a try.

    • Hi Dennis,

      Hearty Welcome to my blog.

      Once we follow the correct strategy, the results will be awesome. I recommend you to try it. You can also share your experience after trying.

      I am glad you liked the post


  7. Hi Umapathy,

    Yes indeed, Pinterest is one of the major traffic pullers, after Facebook and Twitter, though on most days it’s the number one to my blog šŸ™‚

    There is a LOT you can do on Pinterest and I am glad you mentioned most of the features here and how to go about it all. Joining or creating groups boards is fun and you can make a lot of new connections from there too. However, we need to remember that just like the other social networks, even on Pinterest, it should always be more about sharing the content of others, more than your own. Once you start doing that, you see the real magic taking place!

    Thanks for sharing. Have a nice week ahead šŸ™‚

    • Hi Harleena,

      I am happy to receive a comment from you, the “Queen of commenting”. Yes you are correct. Pinterest is one of the traffic pullers. To use it effectively, you need to create boards and pins.

      I agree with you. Reciprocation is important. Apart from sharing your content, you should also share others.

      I am glad you liked it.

      Regarding the title:

      Sorry for the confusion. I have changed the title on the blog after sharing it on your blog.



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