How To Add A Google Analytics Stats Dashboard Easily in 2021

Do you want to add a google analytics stats dashboard on WordPress site?

In this article, we will show you how to easily add a google analytics stats dashboard on your WordPress site.

Why You Need an Analytics Plugin?

Google Analytics is the best tool to check the trends and analytics of your website. 

Using it, you can get a lot of valuable data to improve your website. Google even has an academy to help you understand it. However, everyone cannot understand how to use Google analytics.

There are a lot of options to choose from. You need to choose the right one to get your data correctly. Else, you will get lost or get incorrect data about your website.

Not only that, many people do not remember to login to the Google Analytics account to check the stats for their website.

Imagine if you can view all those metrics and data for your website right inside the dashboard.

Yes, you can do that with the help of Monster Insights Plugin.

Why You Need Google Analytics by MonsterInsights

Monster Insights is rated as the number one Analytics Plugin. You can connect Google Analytics to your website easily within few seconds without any coding.

You can use it to track and manage Google Analytics data easily from the dashboard of your website.

It also helps you to understand your audience and what they need from you so that you can optimize your site and increase sales and revenue.

It remains the best Google Analytics plugin with over 2 million downloads. So far, it has got 1201 4.5 star reviews.

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MonsterInsights Plugin

Benefits of Using MonsterInsights for Google Analytics Reporting

Easy To Use: With MonsterInsights, you can setup analytics on your website within few clicks.

Get Important Data in One Place: You can view and track your website’s data within the dashboard of your website. There is no need to login to Google Analytics.

MonsterInsights provides detailed reports and actionable insights which you can use to grow your site and improve your marketing strategy.

How To Add A Google Analytics Stats Dashboard On WordPress

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How To Add A Google Analytics Stats Dashboard On WordPress

It is very easy to add Google analytics stats dashboard on your WordPress site. Once it is setup, you can get data and reports right inside the dashboard of your site.

Install MonsterInsights Plugin

If you have purchased the license, you can download the core files from its site. The name of the file is

To install the plugin, navigate to Plugins > Add New > Upload Plugin and then select the downloaded zip file.

Then click Install Now > Activate Plugin.

Once it is activated, go to “Insights”> “Settings” to verify your license key. You can get this license key from your MonsterInsights account.

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MonsterInsights License key verification

Connect your WordPress with Google Analytics account

To link Google Analytics with your website, just click on “Connect MonsterInsights” so that google can collect information about your website visitors.

Next, you’ll be directed to a Google login page where you’ll be asked to sign in to your Google account.

Follow the on screen steps and complete the authentication.

Once the process is completed, you will be taken back to the WordPress dashboard.

How To View Google Analytics Stats Dashboard on WordPress

Now you can installed the Google Analytics by MonsterInsights. You can view Google Analytics Stats on WordPress.

There are two ways to view Google Analytics Stats on WordPress:

  1. Using MonsterInsights Dashboard Widget
  2. Using MonsterInsights Custom Dashboards

Using MonsterInsights Dashboard Widget

MonsterInsights will show you the statistics of your website once you login to your website.

The statistics is an overview report which tells you the page views, bounce rate, sessions and average session duration, top pages, new vs returning visitors etc.

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MonsterInsights Dashboard Widget

By default, it will show the statistics for the last 30 days. If you can even customize it by adding more option on the settings icon.

If you like to see all key metrics in details, you can turn on the full-screen mode by clicking on the blue cursor next to the settings icon.

MonsterInsights Custom Dashboards

You can view the MonsterInsights custom dashboard inside the WordPress dashboard.

To view your custom reports, visit Insights » Reports from your WordPress admin area.

The Overview report gives you essential data of your website such as:

  • numbers of sessions
  • page views
  • new users
  • bounce rates
  • session duration
  • top referrals
  • top 10 countries
  • top posts/pages
  • and more!

There are 5 more tabs available at the report which helps you understand your traffic.

Publishers Report (for bloggers)

It is mostly helpful for bloggers. It gives you detailed data including top landing pages, top exit pages, outbound links, affiliate links, download links, demographics, etc.

eCommerce Report (for store owners)

It is helpful for online store (WooCommerce or Easy Digital Downloads).

It shows important stats: conversion rate, transactions, revenue, top products, total add to carts, total remove from cart, average order value, etc.

Search console Report

It helps optimize your website for organic search traffic.

You can get a thorough report about search terms for your site such as the numbers of clicks, impressions, click-through-rate (CTR), average position for each term.

Dimension Tracking Report

You can track advanced data such as top keywords, top categories, top authors and much more.

Forms Tracking Report (for email marketers)

Integrated with popular form builders such as WPForms, you can easily track the performance of your contact forms with ease.

You can get a complete report of conversion, impression rate for all your forms.

MonsterInsights Pricing

MonsterInsights offers both free and Pro version. MonsterInsights Premium version starts from as low as $8.29 per month.

To save you maximum money, use this MonsterInsights coupon to get 50% off your purchase (discount will be applied automatically).

Final Words

That’s all about adding Google Analytics stats dashboard on WordPress site using MonsterInsights.

MonsterInsights is a powerful tool which should be used by every website owner.

It helps you get all the important metrics and data right inside the dashboard of your WordPress site.

Implement this tracking tool, understand your analytics, improve marketing strategies, you’ll be well on your way to make your blog/website a success.

Do you use Google Analytics Stats Dashboard on WordPress? Why and why not?

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How To Add A Google Analytics Stats Dashboard Easily in 2021
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