Do you know that there are simple SEO tricks to attract more clients to your agency?
Check out this post and learn about the tricks that are easy and simple to follow that result in attracting more clients and help you make more money.
SEO is a way to rank your website higher whenever there’s a search query so customers can find it and be aware of products and services. SEO is vital because the customers’ purchasing journey begins with a simple online search, and SEO will help you with that.
SEO started in the mid-1990s. There have been many changes in the way it works, and together with that change in tips and tricks of acquiring online traffic.
With that, these are the simple SEO tricks to attract more clients:
4 Simple SEO Tricks To Attract More Clients
Do Proper Content Optimization
In SEO, optimizing content consists of some primary factors such as:
- Title Tags
- Meta Descriptions
- URL Structures
- H1, H2, and H3 Tags
- Media (Videos and Images)
One way content is optimized is probably to optimize your meta descriptions, title tags, H1, H2, and H3 tags, media, and other factors that relate to your content.
In your title, headers, and meta descriptions, it’s nice to add your primary and secondary keywords for better ranking.
Keywords are phrases or words that a person enters in search engines; in other words, it’s the search query. Also, adding images and videos helps in keeping the interest of your traffic.
Furthermore, optimizing your meta description is as important as other factors. To optimize a meta description, it should send the subject and benefit of your content at the start.
Also, use a verb as the start of your meta descriptions and stick to 155 characters. Overall, if you want to create a reasonable meta tag, a meta tag generator can help you with that.
The next step is by finding the proper keyword densities and word count. It’s essential to know the number of words and keywords required in a specific search query so your website will rank well.
The last step would be to update old but still relevant posts. This will also serve in ranking better by staying in touch with the competition concerning a particular topic and delivering the information needed in search intent.
Use Social Media
Making the best use of social media as an SEO trick and other social media marketing strategies to get clients is a great move because people nowadays use social media as another search engine.
One example is that the Facebook search function is used to find specific companies or services. In this way, your social media page will also rank in search engine results pages (SERPs) because people have looked for them on social media.
Your SEO ranking can also increase if people share links to your website on social media networks. Lastly, using Facebook, Instagram, or Twitter to boost exposure to your site will probably also help in Google rankings.
Create High-Quality Content
Creating high-quality and compelling content is the cornerstone of your website. Good content helps your website get the right audience, acquire their interests, and form a way to act.
Good content such as articles, videos, and photos also helps in backlinking and having high click-through rates (CTR). This happens if your content always answers the questions that your target audience needs to know.
Moreover, there are other benefits of having high-quality content. Good content can increase the site score, and it’ll also improve the user experience, help in Google ranking, and assist in the website’s usability.
Therefore, you should create good content to gain the good things that come with it.
Make Your Site Mobile-Friendly
In 2019, a statistic showed that around 80% of users used mobile phones to search the web. Also, these same statistics showed that mobile device is used in 40% of online transactions.
With that, mobile devices are definitely a fad when it comes to searches and purchases.
Furthermore, Google had decided in March 2020 that they’ll switch to mobile when it comes to crawling sites. And so, a mobile-friendly site will help you to rank in SERPs by acquiring more traffic on various phones through a good user experience.
SEO helps grow your clients online by ranking your website higher in SERPs, making it more noticeable to many people.
As time passes, there have been many changes in how search engine algorithms check and rank websites. And so, becoming more updated on the latest tips and tricks in SEO is vital.
All in all, SEO is beneficial, and some ways to do SEO are by optimizing for mobile, using social media, and posting content regularly, to name a few.